Really? Yes really. Psy’s Gangnam style music video already has over 200 million YouTube hits, and now organisers of the Korean Grand Prix are hoping he can increase the popularity of their race, that currently has less personality than a Kimi Raikkonen/Paul Di Resta love child.
I say a pre-race Gangnam dance from the drivers on the grid before the race, who’s with me?
Organisers of the Korean Grand Prix have named Psy as a promotional ambassador for the race in Yeongam, South Jeolla Province and the chubby singer said he hoped to raise the sport’s profile.
“I will do my best as a promotional ambassador to make sure the… race is a success,” said Psy, who will also stage a concert for spectators at the race.
PSY hopes to be the first chubby person to raise the sport’s profile since Juan Pablo Montoya.